Shop by recipient

Elegant gifts for her

Elegant gifts for her

Beautifully crafted silver jewellery designed to celebrate her style and grace.

Shop now
Stylish pieces for him

Stylish pieces for him

Bold, timeless silver jewellery for his confidence and everyday style.

Shop now

Shop by Theme Collections

Explore signature styles made to inspire.

Most loved

Bestsellers

Loved by 50,000+ customers

925 Silver Lord Shiva Pendant
925 Silver Lord Shiva Pendant Rs. 940Rs. 1,130 17% off
925 Silver Swastik Pendant
925 Silver Swastik Pendant Rs. 680Rs. 820 17% off
925 Silver Om Pendant
925 Silver Om Pendant Rs. 480Rs. 580 17% off
Antique Silver Bal Krishna Pendant
Antique Silver Bal Krishna Pendant Rs. 1,020Rs. 1,224 17% off
Antique Silver Laxmi Maa Pendant
Antique Silver Laxmi Maa Pendant Rs. 1,120Rs. 1,345 17% off
Antique Silver Sai Baba Pendant
Antique Silver Sai Baba Pendant Rs. 890Rs. 1,070 17% off
Antique Silver Lord Tirupati Balaji  Pendant
Antique Silver Balaji Pendant
Antique Silver Balaji Pendant Rs. 1,000Rs. 1,200 17% off
Collections

Collections you'll love

Three moods, one silver. Find the one that feels like you.

Gifting

Shop by Bond

A little silver for the people who matter most.

Gifting made easy

For Rakhi, birthdays and just because.

Every order arrives in our signature box. Add a note or free engraving at checkout.

New Arrivals

Fresh from our workshop this month

View all
925 Silver Lord Shiva Pendant
925 Silver Lord Shiva Pendant Rs. 940Rs. 1,130 17% off
925 Silver Swastik Pendant
925 Silver Swastik Pendant Rs. 680Rs. 820 17% off
925 Silver Om Pendant
925 Silver Om Pendant Rs. 480Rs. 580 17% off
Antique Silver Bal Krishna Pendant
Antique Silver Bal Krishna Pendant Rs. 1,020Rs. 1,224 17% off
Occasions

Shop by Occasion

Silver for the moments you'll keep.

Watch & shop

See it on, then shop it

Short videos in real daylight. Tap any video to shop the piece.

Dhanteras · 18 Oct

999 fine silver coins & bars

Pure 999 silver in Lakshmi, Ganesha and plain designs. Sealed in tamper-proof packs with a purity certificate.

999 purity, BIS hallmarked
Tamper-proof sealed pack
Purity certificate included
Shop by weight

Make it yours

Free engraving on pendants, bracelets and coins. A name, a date, a feeling.

Personalise a piece

See it live first

Book a free WhatsApp video call. Our team shows you pieces up close, in real light.

Book a video call

Loved across India

4.8 average · 12,000+ reviews
Even prettier in person

Bought it for my sister’s birthday. The finish is beautiful and the box made it feel really special.

Ananya R. · Pune Verified
Solid and well made

Wearing the kada every day for two months. No tarnish, no marks. Delivery was quick too.

Rahul M. · Jaipur Verified
Size guide was spot on

I used the thread method and size 12 fits perfectly. Would love more colour options.

Sneha P. · Bengaluru Verified
Engraving came out perfect

Got my daughter’s name engraved on the pendant. Neat, clear and delivered in 4 days.

Priya K. · Delhi Verified
The brand by Shubham Jewellers

A family jeweller’s craft, made for today.

The Feels comes from the workshop of Shubham Jewellers. We design every piece in 925 sterling silver, finish it by hand and check it twice before it leaves us. Jewellery that holds a feeling: a first salary, a sister’s wedding, or just because.

Our story